Information Technology is becoming harder to control.
Every year, organisations introduce new applications, cloud services, platforms, suppliers, data sources, and technologies. Individually, these decisions are often justified. Collectively, they create increasing complexity, rising costs, growing dependency, and reduced organisational agility.
Most organisations respond with transformation programmes, cost-reduction initiatives, or technology modernisation projects. While these efforts often deliver short-term improvements, the same challenges inevitably return because the underlying system that creates them remains unchanged.
ITOBOK introduces a different perspective.
The IT Optimisation Body of Knowledge is a practical framework for understanding, governing, and continuously optimising the technology operating model. It reframes optimisation from a series of isolated initiatives into a continuous discipline embedded within strategy, governance, architecture, portfolio management, operating models, sourcing, and financial decision-making.
Drawing on decades of experience across complex global organisations, ITOBOK explains why complexity naturally accumulates, why optimisation efforts often fail to deliver lasting results, and how organisations can establish continuous control over the decisions that shape their IT landscape.
Rather than focusing on technology alone, ITOBOK provides a structured approach for aligning business value, cost, complexity, risk, and investment decisions across the entire technology environment. It demonstrates how optimisation can become a permanent organisational capability that continuously improves efficiency, resilience, and adaptability as the IT landscape evolves.
IT optimisation is not a transformation programme or a one-time exercise. It is the continuous control of decisions shaping cost, complexity, risk, and business value over time.
ITOBOK introduces a new discipline for technology leaders: a practical framework for maintaining continuous control in an increasingly complex technology world.
Nigel Anthony Blacks holds an M.Sc. in Economics and Business Administration from Copenhagen Business School (Denmark) and a masters degree in development methodologies. With over 30 years of international experience, including 12 years in management consulting in PwC and IBM and 18 years in the pharmaceutical industry with Novo Nordisk. He has led major global IT programmes in infrastructure, cloud, security, and data management. He specialises in transforming complex IT landscapes into simplified, value-driven ecosystems and managing the change impact on people, processes and technology. As founder of ITOBOK, he brings together business and technology leaders to share practical knowledge on IT optimisation and driving continuous improvement using a standard framework.
Simon Bowles
Simon Bowles is a senior technology leader with more than 40 years of experience. During his career, including extensive leadership roles at Novo Nordisk, he has helped define enterprise IT operating models, develop infrastructure and cloud strategies, lead complex due diligence, integration and carve-out programmes, and deliver transformational initiatives across global, highly regulated environments. His experience has provided deep insight into how technology landscapes evolve over time and the governance, organisational structures, and financial disciplines required to manage complexity, cost, risk, and business value effectively. These experiences contributed significantly to the development and co-authoring of the ITOBOK framework, particularly in the areas of operating models, assurance, capabilities and workforce and sustainability and ESG.
Jacob Maymann
Jacob Maymann is a Senior IT executive with 15+ years of global leadership experience driving technology strategy, digital transformation, and operational excellence in complex, multi-country organizations. As CIO for KPMG Nordic, led the transition from country-based IT organisations to a consolidated Nordic IT function, delivering optimised and standardised IT services with improved stability, predictability, and business alignment, while strengthening governance and reducing operational complexity across the region. Previously at Novo Nordisk, built and scaled global Cloud and Infrastructure organisations across Europe, India, and the US, enabling enterprise-wide modernisation and accelerated cloud adoption. Co-author of the ITOBOK framework and addressing company-wide challenges related to overgrown IT organisations by defining practical operating models to optimise IT spend and systematically shift investment from traditional operations toward future, business-enabling capabilities.
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